Beauty China Agency

Case study

Para’kito

Health & wellness

The brief

PARA’KITO is natural solution to get rid of mosquitoes based on the use of essential oils. PARA’KITO is one of the leader in the solution against mosquitoes (especially bracelets). They contacted us to get visibility on the Chinese market and increase brand awareness.

What we ran

Weibo
WeChat
E-Reputation
PR
Q&A
KOL

The outcome

Results

Q&A: 50 questions asked (Tieba, Wukong, Baidu Zhidao, Zhihu, Xici, Douban)
KOL: 20 posts: WeChat, Weibo, XiaoHongShu- Little Red Book
PR: 4 posts: Sohu, Yoka, Pclady

Services

Related services

KOL & KOC

KOL and KOC campaigns vetted, priced and run for beauty brands, built around China's influencer economics.

Social media

Douyin, WeChat, Weibo and Xiaohongshu campaigns built on current platform data, not last year's playbook.

WeChat & CRM

WeChat CRM, Mini Programs and Channels built for a WeChat where the Official Account alone stopped being enough.

PR

Press, Baidu Baike and Weibo crisis-readiness built for cosmetics brands.

Related

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Coswell

Veeda

Laboratoires CCD

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